Follow these selling website tips and you can actually create a very lucrative business online Selling Website (s). It is an exciting time if you have developed a website that is ready to be sold and may fetch a good price. Here are several selling website tips and pitfalls to avoid.
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This post will cover selling website tips that will include: determining the worth of your website; when to sell your website; where to sell your website; receiving payment for your website.
We will also discuss selling website pitfalls to avoid like, when not to sell your website; when not to use PayPal to receive payment for your website sale.
There are many other selling website tips and pitfalls to avoid which we will discuss in later posts.
Selling Website Tips on Value of Site
The first item on your agenda in selling website is determining the worth or value of your website’s content as well as the domain worth. Your domain name may even be far more valuable than the content of your website!

Selling Website Tips
The older the domain, the more valuable it is. It seems search engines put more “trust” in older domain names. In addition “exact match domain” names are valuable. This means the domain name exactly matches the keyword – keyword phrase you are targetting. And, “type in” domain names are very valuable. This means when a person types “keyword phrase” .com they will land on your website because that is the name of it.
A very basic way to value your website is to multiply the monthly profit by 10 or 12. However, this does not always hold true, you may only be able to fetch the monthly profit by x2 or x3. It really depends on the industry or market it covers, as well as how long the website has proven to maintain it’s monthly profit.
Selling Website Tips Regarding Data Offered
When listing a website for sale on a website sales venue like Flippa .com, the more information you offer your possible buyers, the better chance you have of selling the website.
A great selling website tip is to gather all your stats data regarding visitors for at least 3 to 6 months. Many buyers would prefer to view Google Analytics. However, if you do not have this installed, you can also use your cpanel stats program like Awstats and make screen shots of each month.
You should also have images to prove the profit of the website if you are claiming profit.
Give the history of the website, what you have done to develop it, what promotion has been completed (yet do not reveal how you have promoted it directly — state this will be revealed to the buyer).
In addition, a good selling website tip is to list the authority backlinks you have managed to get (not how though), where the site places in search engine ranking for it’s keywords, and why you think it will maintain this rank.
Tell your possible buyers what is included in the sale of the site: hosting? transfer of the site? premium theme? licenses? premium plugins? support?
Always reveal Why you are selling your website. Whether it is because you want to take a great vacation or wish to invest the money from the sale into another project, the reason why should always be stated.
Again, the more data regarding selling website, the better chance you have of actually selling it for the price you desire.
Selling Website Pitfalls to Avoid
You can really lose a lot of money selling website (s), so try to avoid these pitfalls.
There are many “website flipping guides” that give selling website tips that proclaim the best way to start out selling your website on an auction venue is to start the reserve price at $1 then state “no reserve” However, this is extremely dangerous.
You could actually end up having to sell your website for $1!
Selling website tips advises not to sell you website if it is not generating any money nor visitors — usually if it is brand new, or has been ignored. Instead, do some promotion, get more backlinks and start at least receiving visitors, before attempting selling website.
Another way, that works well, is to set the Reserve Price of the website at the lowest price you are willing to let it sell for, then START the bids at $1 and do Not set a BIN (Buy it Now) price.
You will get a lot of people asking the Reserve Price. A website selling tip would be to simply state you are not revealing the reserve price at this time (NOTE: on Flippa, you cannot reveal the reserve price in the public comments, yet, you can through PM). This way, you will get more bids because the possible buyers will not give up hope because the reserve price is to high.
Be very careful when accepting bids from unknown buyers. On Flippa and on DP Forum (and other sites for sale venues), there ususally is a rating system for members.
Always check the ratings of the bidders. If they have bad ratings, do not accept their bids. Also, if they just joined that day or a few days before, be very hesitant in accepting the bid.
Reveal in your sale listing how you will accept payment and the terms of the sale of the website. For example, it is highly recommended you go through an Escrow service if the sale is over $500 to $1000.
If you are going to use Paypal, it is recommended you state that the domain will not be transferred until the money has been received into your account. Once received you can start the process of the transfer of the site and domain.
If you receive negative comments on your listing, do not delete them. Simply reply as politely as possible, and state you hope they find the type of site they desire elsewhere.
If you use these selling website tips, you could have a much better chance of a good sale of your website.